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Samsung dominates Q1 smartphone market in all regions except N. America

All Headlines 14:28 June 04, 2013

SEOUL, June 4 (Yonhap) -- Samsung Electronics Co., the world's largest smartphone maker, dwarfed rivals in all major regions except North America where Apple Inc. maintained its dominance in the first quarter of the year, data showed on Tuesday.

Samsung's biggest lead came in Europe where it took a whopping 44 percent share of the region's smartphone market. In markets including Britain, France and Russia, Samsung eclipsed all other brands, according to the data by Hong Kong-based Counterpoint Technology Market Research.

Apple, the iPhone maker, was No. 2 in the European market with a 20 percent share and Sony Corp. came in third.

Samsung was also strong in Latin America with a 41 percent share as its new Galaxy models started to sell as well as other devices, the data showed.

LG Electronics Inc., another South Korean tech giant, was in second place in Latin America on the back of its Optimus smartphone line-up.

Asia, the largest market of all regions, was again Samsung's territory with a 30 percent share. Samsung also swept the Middle East with 41 percent, according to the data.

But Samsung trailed Apple in North America with 28 percent of the market. Apple claimed a 38 percent share in the region in the first quarter.

Counterpoint Technology predicted Samsung is performing well enough to take the top spot in all regions including North America during the second quarter of 2013.

Samsung's share in North America continues to grow as it lifted its share to 28 percent in the first quarter from 20 percent in 2011. "We expect Samsung to finally take the crown from Apple in North America during the second quarter this year," it said.

sam@yna.co.kr
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