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Game publishers see AI as future

All News 10:26 December 08, 2017

SEOUL, Dec. 8 (Yonhap) -- South Korea's three major game developers are expanding their workforces in artificial intelligence (AI) as they consider the technology as the future of the industry, company officials said Friday.

The nation's longtime online game giant Nexon Korea Co. said that it will expand a department dealing with core technologies of the AI, big data and machine learning.

The department -- Nexon Intelligence Labs, launched in May -- is currently composed of some 60 engineers, programmers and data scientists, Nexon said.

The company said it aims to hire additional experts to expand the organization of nearly 300 employees by the end of next year.

Its rival, game publisher NCsoft Corp., has also gradually expanded its AI organization since 2012, the company said.

"NCsoft has invested in AI for a long time and developed the core technology based on machine learning," said a company official, who asked not to be named. "The AI center will be further expanded."

The publisher has already adopted certain forms of AI technologies into its games, including the mega-hit "Blade and Soul."

Smaller local rival Netmarble Games Corp. said that its AI-based game service engine called "Columbus" is at the last stage of development.

The service engine can personalize the user experience as it takes various aspects into consideration, including each player's patterns and skills.


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