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Mamamoo in media showcase for 'Yellow Flower'

All Headlines 14:45 March 09, 2018

[https://youtu.be/YeOuKymCtrQ]

SEOUL, March 9 (Yonhap) -- Girl group Mamamoo released its sixth EP "Yellow Flower" on March 7.

A follow-up to "Purple," the group's fifth EP released in June last year, "Yellow Flower" boasts seven unique tracks, including the minimalist ballad "Paint Me," which was released in January.

Mamamoo's spring-themed record is the first in a new "Four Seasons" series and will be followed by different seasonal and color-themed projects throughout 2018.

The lead song "Starry Night" is a dynamic electro house dance track fused with Latin guitar riffs. It was written by Kim Do-hoon, founder of Mamamoo's management agency RBW and the person responsible for the team's past projects. "Star, Wind, Flower and Sun" is a poignant piano-accompanied ballad written by member Solar, with the title referencing the symbols of the four members.

The K-pop group is mostly known for its powerful funk-driven R&B songs, as well as for being witty or boyish at times. But with "Yellow Flower," Mamamoo decided to adopt a concept that is both feminine and mellow.

The quartet debuted in June 2014 with "Mr. Ambiguous," the lead single from its EP "Hello." It has enjoyed successive hits such as "Piano Man," "Um Oh Ah Yeh," "You're the Best," "Decalcomanie" and "Yes I Am."

Mamamoo has since occupied a unique place within the female idol market. Though categorized as "idols," the ladies have always had a strong sense of theatricality in their songs and live performances. They are also aggressively engaging in the songwriting and production process.

Mamamoo in media showcase for 'Yellow Flower' - 2
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