SEOUL, April 1 (Yonhap) -- Kia Motors Corp. said Monday its sales remained unchanged last month compared to a year earlier as demand for its vehicles was weak.
Kia sold 242,617 vehicles in March, almost unchanged from 242,608 units a year ago, the company said in a statement.
Domestic sales fell 8.9 percent on-year to 44,233 units last month from 48,540. But overseas sales moved up 2.2 percent to 198,384 from 194,068 over the same period, helped by demand for the Sportage sport utility vehicle, it said.
To prop up sales, Kia plans to launch the all-new Soul box car and an upcoming entry-level SUV, given the project name SP2, in global markets this year.
In the January-March quarter, overall sales gained 0.6 percent to 650,143 autos from 646,374 the same period last year, the statement said.
Kia is a major affiliate of Hyundai Motor Group, and it is 34 percent owned by Hyundai Motor Co.
S. Korea embraces deepening trade row as Japan considers additional measures
S. Korea expands 5G user base, but quality remains issue
S. Korean shipbuilders striving to break GTT monopoly in LNG containment systems
Japan's export curbs to weigh on S. Korean tech firms
Tada struggles to go beyond legal gray area in S. Korean taxi market