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Samsung retains top spot in TV market in Q2: report

All News 09:02 August 18, 2020

SEOUL, Aug. 18 (Yonhap) -- Samsung Electronics Co. remained the top TV vendor in the second quarter of the year, a report showed Tuesday, while its local rival LG Electronics Inc. fell to the fourth spot in global TV shipments.

Samsung shipped 8.5 million TVs in the April-June period, down 6 percent from a year ago but maintained its top status, according to industry tracker Display Supply Chain Consultants (DSCC), citing DiScien's monthly report.

However, LG dropped from the second to fourth spot after its TV shipments declined 25 percent on-year to 4.4 million units in the second quarter of the year, according to the report.

"LG has struggled to maintain its market position as it tries to increase the volume of OLED TV sales without decreasing prices, and faced with a vast price gap between LCD and OLED TV panel prices," DSCC said.

This file photo taken April 29, 2020, shows a customer looking at Samsung Electronics Co.'s QLED TV at a store in Seoul. (Yonhap)

Chinese brands TCL and Hisense came in second and third, respectively. TCL's TV shipments increased 27 percent on-year to 5.6 million, while Hisense saw a 18 percent on-year gain in its TV shipments to 4.7 million units in the second quarter, according to the report.

The global TV shipments from the top 15 TV brands dropped 2 percent on-year to 38 million units in the April to June period, the report showed.

TV shipments to North America surged 39 percent on-year to 9.5 million units, while those of China increased 5 percent on-year to 11 million units, but shipments to other regions declined sharply, it said.


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