SEOUL, July 26 (Yonhap) -- K-pop powerhouse JYP Entertainment said Tuesday it will start a program to debut new girl groups based on K-pop's idol training system in partnership with a U.S. label.
Under the "A2K" project, JYP will cooperate with Republic Records, one of the largest U.S. record labels and owned by Universal Music Group, to release new girl groups that will work mainly in North America.
For this, the K-pop label will hold auditions in five American cities -- starting with Atlanta on Sept. 10 -- to recruit talent. Those who pass the auditions will be trained at the JYP headquarters in Seoul before they make their debut in groups, the agency said.
JYP forged a strategic partnership with the U.S. label in 2020 to support its girl group TWICE's advance into the global market and has since expanded the business relationship.
Why did BTS decide to pause group activities at peak of career?
S. Korean cinema comes up with successful collections of awards from renowned film fests
Park Chan-wook's cinematic investigation of human instinct in stylish frame
Song Kang-ho wins best actor on his 7th visit to Cannes
New girl groups ready to heat up music market in 2022